Marketing Report
[Vacancy] Mediabrands has a position for Manager City Activations / OOH Nike - Initiative vacatures

[Vacancy] Mediabrands has a position for Manager City Activations / OOH Nike - Initiative

Mediabrands is directly looking for:

Manager City Activations / OOH Nike - Initiative

NIKE Inc. is the world's leading designer, marketer, and distributor of authentic athletic footwear, apparel, equipment, and accessories.

Founded by Bill Bowerman and Phil Knight in 1972, Nike has grown over the last 50 years into one of the most valuable, most loved and most emulated brands in the world, singular in its ability to create cultural conversation within the world of sports and fashion and far beyond. Nike's mission is to bring inspiration and innovation to every athlete* in the world; a mission expressed every day through product design,
digital and physical retail consumer experiences,and brand communications.

At Mediabrands and KINESSO, we celebrate difference and believe this makes us stronger. Mediabrands and KINESSO are equal opportunity employers and committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.

Nike’s OOH city activation team play the central role in translating EMEA-wide media strategies into authentic connections in OOH across our key cities. We have long standing specialist knowledge on the complexities of each OOH landscape and navigating its constant changes. 

We spend time in key Nike cities with our local teams, enabling a local landscape knowledge to be pulled up into EMEA level planning and ensure Nike always show up correctly and consistently. We manage the end to end planning, buying and implementation process for all OOH plans from EMEA down to each local vendor alongside the city teams.

We are also responsible for brainstorming and bringing to life all Nike innovation within OOH. The team look for and build relationships with best in class innovation partners to consistently deliver creative, bespoke work for every Nike product, brand or message. This includes everything from reactive sports moments, full experiential experiences, and creative production techniques.

Key Responsibilities

  • Translating strategies and comms pillars into channel tactic ideas for OOH
  • Overseeing management, planning and buying of traditional OOH plans across all EMEA markets alongside local teams 
  • Being the central connection between Nike, Creative teams, local teams and partners for all OOH activations (traditional and bespoke).
  • Ideating, implementing and managing bespoke creative solutions in OOH. This includes European travel.
  • Finding and building relationships with specialist partners in the creative, technology and experience spaces.
  • Supporting OOH production processes
  • Assist in management of campaign photography

Desired Skills & Experience

  • Bachelor’s degree in related field or equivalent work experience.
  • 3+ years in OOH focussed role – either specialist, agency, vendor or client side
  • A creative thinker
  • Proven ability to develop and maintain strong professional relationships with clients, colleagues and vendors.
  • Strong attention to detail and ability to manage multiple tasks at once is key

We are Mediabrands!

IPG Mediabrands is the media holding company of, among others, UM, Initiative, KINESSO, Yune & Magna, offering services such as media strategy, research, planning, procurement, creation, activation, and design. Alongside 450 colleagues, we strive to surprise and challenge brands and marketers. The emphasis on our growth culture is evident through traineeships for our young professionals, development programs, and a culture of continuous learning.

Our people are the heart of our company. We are a company of Challengers, focused on collaboration as one family. Diversity strengthens us, and we aim for an inclusive culture where equal opportunities take center stage. Regardless of age, disability, race, gender, sexual orientation, or any other legally protected characteristic, we invite all applicants to be part of our team. We believe in a workplace where everyone can thrive, and we encourage diverse talent to join our team. We are 'The House of Challengers!'

Do you qualify and are interested in this position? Apply here.

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